The aim of the program is to develop the skills required to lead tourism companies and projects in adapting to change, resulting from digitalization, sustainability, innovation and the supporting technology to hospitality and tourism activities.
Career Path
Entrepreneurs
Executive Leaders
Hospitality Company Leaders – (General Manager, Director, Managers)
Lectures
Business Owner
Hotel and Travel Consultant
Government officer in tourism
Curriculum
First Year
1st Semester
Courses
Credit
Tourism Philosophy
2
Tourism Planning and Development
3
Research Methodology for Hospitality & Tourism
3
Reading & Writing Tourism Scientific Paper
2
Tourism Innovation & Sustainability
3
2nd Semester
Courses
Credit
Sustainable Tourism Management
3
AI for Innovative Hospitality & Tourism Technology
3
Technology for Destination and Visitor Management
3
Digital Marketing and Communication for Hospitality & Tourism