Applied Business Analytics (Employee Class)

Duration
1.5 years
Format
Hybrid
Degree
Postgraduate
Academic Title
Master of Management
Location
Main Campus

Overview

The Applied Business Analytics concentration empowers individuals to harness the concepts, techniques, and tools needed to transform available data into a valuable catalyst for business growth. This program offers hands-on experience with a variety of analytical models and decision-support tools that can be applied to interlinked data inputs and large data sets across various business areas.

Career Path

• Data science analyst
• Business analyst
• Marketing analyst

Curriculum

First Year

1st Semester
Courses
Credit
Macroeconomics and Business Environment Analysis
3
Financial Management
4
Research Methodology & Business Statistics
4
Marketing Management
3
2nd Semester
Courses
Credit
Customer Analytics
3
Business Analytics
3
Leadership and People Analytics
3
Strategic Management and Business Ethics
3

Second Year

1st Semester
Courses
Credit
Transformational Leadership
4
Thesis
6

Program Fees

Tuition Fees 75,500,000 (early bird discount and group discount are available)